"A newsagent is taking on Royal Mail with a postal service which guarantees next day delivery by hand – for half the price of a first-class stamp. Lorraine Lettley, 62, and daughter Trish, 37, set up the Welly Post after customers complained about the rising cost of sending letters. The team is now delivering some 250 items a day – an impressive 4,000 letters and packages since they launched the venture two weeks ago. Shoppers drop off post at the family shop in Wellington, Somerset, where the Lettleys guarantee next-day delivery within two-and-a-half miles for only 30p. And for 10p extra the loyal duo will collect letters from customers' homes – crushing the 60p price tag for a first-class stamp."
The service generates more custom for the shop as well as providing a modest income in itself. Absolutely brilliant.